Probably one of the most effective strategies for any business to be successful is when sales and marketing work in harmony. While…
How Conversational AI Can Help Align Sales and Marketing
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Conversational Artificial Intelligence (AI) has become a buzzword in the industry and is often related mostly to chatbots. While that’s fair, the…
Marketing Automation: Building an Email Marketing Strategy for Your Business
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What Type of Automation Makes Sense for My Business? While marketing automation can be employed for social media, web-based chat, and even…